The good news is these "but's" are universal to entrepreneurship or any time you pivot your expertise into new territory. You're in the right place.
After years of running a successful interior design business, I became enamored with the emerging cannabis industry. I quickly recognized an opportunity to pivot and niche my services to ensure that retail dispensaries had access to the kind of design that would enhance their brand and maximize their profits. At first, leaning into this new niche was a little scary. But, it's been one of the best decisions I've ever made.
Working with dispensary owners on their retail design unveiled additional needs. Smart, driven, and successful women still need ongoing mentorship and a strong peer network. I had experienced the benefits of coaching + community in my own business. So, I set out to develop a comprehensive group coaching program and membership community that would help all women in the cannabis industry feel seen and heard. This space would provide accessible mentorship, peer-support, and a collaborative spirit - and will focus on women rising in the cannabis/CBD/hemp industry. I created Sungrown Society for you, and for us.
The cannabis/CBD/hemp industry is one of the fastest-growing industries in the world. Especially in North America, where increasing legalization means opportunities to step into the industry through multiple disciplines.
Beyond growers and retailers, there is a high demand for experienced attorneys, accountants, supply-chain managers, marketing and PR professionals, medical advisors, logistics, and fulfillment - the list goes on.
The potential to transition your skills to this industry is vast, and the prospect of creating your ideal career is attainable for those willing to pursue it. You and your talent will be highly valued in our community, together we have the ability to transform this industry!
Because of the connection between cannabis and health/wellness, women are the fastest-growing consumers of cannabis/CBD/hemp products. The industry is calling on us for leadership.
Women are poised to thrive as industry leaders. The supportive and collaborative nature of women leadership creates longevity and sustainability for the industry and its partners with intention, ethics, and inclusivity.
This industry is primed to be led by women like you.